The Cutest Mascara. Ever?

Cute Mascara

You know me when it comes to mascaras. The cheaper and the more waterproof, the better. Now this offering may not be the cheapest of them all, but it is waterproof and in the cuteness stakes it wins hands down. Let’s take it back to when we first met…

While perusing my local Topshop the other day with Lily, she spotted a BeautyMART concession nestled in the back. Being the makeup junkies that we are we ran over (I’m pretty sure there was running involved) to the little stand from the brand that brings an edited pick of hard-to-find cult products to market. Obviously I could have filled my boots here, but with a few to-be Topshop purchases hanging off my fingers I played it cool, only picking up a mascara that I’d heard a few overseas beauty gals rave about before. The Fairydrops Scandal Queen Waterproof Mascara.

Here’s the need to know. Firstly, it’s one of Japan’s best-selling mascaras. Secondly, the box says that it was ‘created by a TV Personality’. My research suggests that it was indeed dreamt up by a Japanese celebrity, Aya Yasuda, who snipped away into mascara wands at home to create the perfect lash-building tool. This leads me on to my third point – the brush is weird but wonderful. With two humps it distributes the product to lashes via three spheres that concentrate it on the inner, middle and outer corners. It takes a bit of getting used to, but it actually does work. Finally, the formula is seriously kick-ass – I’ll give you the science-y bit first. It contains five lash-conditioning ‘treatment essences’, additional fibres to beef up volume and film-forming polymers hold the curl and prevent it migrating in a panda-like fashion. Excuse the photo where I look a bit like an alien, but hopefully it illustrates the curl, volume and length that the Fairydrops gives.

I’m an exclusively waterproof mascara wearer, but even some of my favourite formulas give the dreaded under-eye ring after a long day of wear, but this didn’t budge. At all. Being a hardy formula you’d expect it to be a beyatch to remove, but nope. A bit of soaking with the Clarins Instant Eye Makeup Remover and it was gone. A winner in formula, wear, brush and über cute packaging? I think I may just have found my new favourite mascara.


  • Oh my gosh, so cute! Sending smiles 🙂

  • MyOwnLoves
  • Clementine Buttercup

    Wow! That looks fab. Have poker straight eyelashes so have to give this a whirl!

  • Manouk

    It reminds me of an old Rimmel mascara (the brush at least).

    WOMANOUK (beauty and portrait


      The sexy curves one in the metallic blue or purple packaging? That was a good one – and I loved the brush!

      • Manouk

        YES! I had the purple one 🙂

  • Oooohh I am a mascara fiend. I so want to try this one!

  • I’ve been wanting to try any Fairydrops mascara, but they’re hard to find! It was so lucky to spot them in person.

  • Gaby Zickar

    ohhhh my gosh this is the cutest mascara ever. Waterproof formulas are definitely my go to too so I must try and hunt this down! <3

  • Oh my god I think I need this just for the packaging! Don’t think they sell it in Dubai though, will have to hunt for it!

  • Haha, oh gosh, this type of cute makeup packaging is everywhere in asia

  • Love the packaging! it sounds like a lovely mascara too x


  • This is my favorite mascara! I’ve tried two of their formulas and I really liked both.

  • Claire H

    I have always been intrigued by this brand and I think you’ve just sold it to me!

    24 Hours From Home – Travel, Adventures and Beauty

  • emily couture

    the mascara sounds lovely and very cute 🙂

    emily xx

  • Love the packaging, so pretty!

    Ashley |

  • Sooo cute! And it sounds amazing x

    The Sunday Chapter

  • Phoebe

    This sounds like everything a mascara ever needs to be! Need to get my hands on this.

    North of London – Beauty Blog

  • Do I spy a haircut in that picture too?! I’ve heard so much about this mascara I REALLy want to try it and other asian beauty products so next time I hit up Topshop in LDN I’m definitely gunna check it out x

    Tilly Enn // A Beauty and Fashion Blog

  • Cute mascara, I love the name too 🙂 Pakaging is lovely and the bobbly brush just gives it that uniqueness. Need to give this a go when i get my hands on this.

    Thank you for the post, have a lovely day ♥


    X x X x X

  • cristy
  • lily

    I think all makeup should be packaged like that! soo cute!

  • It’s so cute! The shape of the brush does sound like it needs a bit a getting used to be it’s good that it works. I love the name ‘fairydrops’, ah I want it!

    The Velvet Black // UK Style, Beauty and Lifestyle Blog

  • Megan Roisin

    I love how this looks but hadn’t seen any reviews. After this glowing one I’m almost sold!

    Megan x

    London Callings

  • Laura

    The mascara looks amazing – what is on your eyes?! Looks gorgeous

    Laura | Laurzrah xx

  • Emma and Emily

    This looks lovely on you!

  • daisy walters

    The packaging and the brush looks amazing! And it looks really good!

    xxx | daisydaisyxxo

  • Definitely next on the to-buy list!

    and beauty or something.

  • this packaging is so cute and you look lovely in the picture 🙂

  • Daniella




  • Gorgeous packaging and it sounds BRILLIANT. My mascara always tends to smudge under the eyes too so def gonna check this bad boy out! xx

    Little Miss Katy | UK Lifestyle & Fashion

  • Charleen

    you are beautiful !!!

  • Lauren
  • Love Fairy Drops. 🙂 So happy you like it, too!

  • I think I would even buy it when it wasn’t that good, I mean look at the packaging! It’s amazing!

  • The packaging is super cute (and so are you on the pic)! Will have a look at my nearest Topshop to see if they have it too. Xo, Alexandra

    Glam O’Clock | Beauty Blog

  • whattttt, it looks amazing! need

    annie |

  • Tammy

    This type of mascara is everywhere in Asia, so nothing special in my eyes (from Asia) sadly it’s not readily available here.

  • I’ve never heard of this but the packaging is adorable and it sounds like a great product!

  • Lovely looking mascara, and very pretty picture of you!!

  • Marianna Papagiannopoulou

    It makes your eyelashes huge!!! Awesome!!!!!


  • Looks great! I’ve always wanted to try the FairyDrops mascara. I mean, it’s called Fairy Drops… How can one resist??

  • DB

    Hi Anna! This mascara sounds great, I’ll have to try it out as a recent waterproof convert. Have you ever tried waterproof topcoats? I think Kiko make one. I’d be interested in whether they are effective over the top of a regular mascara – could expand your options! DB x

  • I saw this in Topshop the other day and was instantly attracted to the cute packaging but didn’t know much about it. I’m eager to buy it and try for myself now! Great post!

  • alice bea

    wow this sounds amazing!

  • Your lashes look amazing, such length! And it definitely looks so cute 🙂

    Lauren x

    Britton Loves | Fashion Lifestyle + Photography –

  • Abi

    Hiya,I think this mascara suits your eyelashes well! your blog is fantastic and reaches out to so many people! im hopping one day mine will be able to grow as big, i would be grateful if anyone would go and check out mine.

  • I’ve heard amazing things about this mascara as well and I’m so happy to hear you’re a waterproof mascara wearer – it’s the only thing I wear too!

    xx Alyson
    The Beauty Vanity

  • Robyn

    Looks like you’ve had a hair cut!?

  • Erin

    HI Anna! I love your blog so much!! Please check out my beauty/lifestyle blog! It would mean so much to me if you (or anyone else) gave me some advice on how to improve! Have a sneaky peek, you know you want to!

  • I was just in Tokyo and picked up on of the Majolica Majorca mascaras… we’ll see! Not sure it will compete with my all time fave – Kevyn Aucoin The Essential Mascara! so good!

    Cat x

  • Anna, you need to try the Majolica Majorca mascaras – they trumped Fairydrops for me once I made the leap of faith to try!

  • I love the packaging and Japanese make up in general!

    Sophia //

  • Aoife

    The amount of times I walked passed this mascara in pharmacies when I lived in Japan and never picked one up, doh! 🙂

  • This sounds great, it looks incredible on you as well!

  • Andrea Collante

    It certainly looks good, Asian products really do have the best packaging!

    Andrea //

  • What adorable packaging! xo

  • This looks like such an awesome products, your lashes look amazing! I’m always on the hunt to find one that doesn’t leave that dreaded raccoon look behind! I wonder if this will come to the States?!

  • This is one mascara I am going to have to be on the search for. I really hope it makes it way to the States.

  • Kristen

    Wow your eyelashes look great!
    If you are a fan of beauty and fashion please check out my blog: twentiesandfabulous

  • Wooo this is looking incredible ! 🙂

    Love from France, Victoria

  • Allison

    UGH I’ve seen this before and its so cute! I’ve never found it in stores myself but I’ll need to take a closer look!
    Allison from

  • I will need to pick this up when I am next in Topshop, since you are giving such great ratings I definitely need to add it to my make up addition!

  • Hannah Merceanu

    This mascara is adorable! What an interesting wand! I’ll have to keep an eye out for it here in NZ.


  • Georgia

    Anna I think your be interested in this bargain £2.99 waterproof mascara..Collection Lengthening Mascara 17 Ultra Black W/P. I used it on holiday and was perfect! 🙂 xx

  • Love this post, how the product looks is always important XO

  • Jennifer

    I’ve always found Asian mascaras way too hard to remove but maybe I’ll give this a try

    My Most Coveted| A Beauty & Lifestyle Blog

  • Raphalina E

    ohhh i need to get it but theres no topshop in germany 🙁

  • ahh i love this mascara. They recently stopped carrying it at Sephora in the US 🙁 Will have to order it from somewhere once I use up some of my current ones though!

  • XtinaTots

    Which Topshop did you see this in? I want!!