Jo Malone is a perfume pool that I’ve always wanted to dive into. Distinctively British, simple and sophisicated, luxe yet inviting, founded by the lady herself back in 1994. I’ve dabbled in a few spritzes on a fancy paper stick whenever I’ve walked past a store or counter but never indulged. That was until the other day…
After a handful of visits sniffing the same fancy paper stick soaked with their Nectarine Blossom and Honey Cologne I knew that one was the one for me. Sweet and citrusy in equal amounts; juicy nectarine, peach and cassis are delicately paired with Spring flowers and acacia honey to create a refreshingly girly scent. Perfect for the season! I don’t think I could really compare it to any other scents I own, it’s got much more of a citrus kick than the others. A few sprays of this in the morning and it’s still subtley there by the evening. That’s the one thing that really stood out to me about Jo Malone, all their fragrances were simplistic and subtle but beautiful. They cater for everyone with woody, heady scents but equally sweet and powdery. Everyone is going to find a Jo Malone that they love. I also adore their clean branding – minimalistically set-up stores, no-fuss bottles and a nod to their ever classic black and white logo.
I always thought that Jo Malone scents were extortionately expensive, but a 30ml bottle of one of their classic colognes will set you back £38, which is quite standard for a higher end acent. They do encourage you to purchase two and mix and layer your fragrances, which obviously bumps up the price! I bought mine from the Jo Malone counter in the new beauty hall in Oxford Street John Lewis (which is well worth a visit!), but there are a few stand alone stores throughout London or you can purchase online.  Have any of you ladies indulged in Jo Malone? What’s your favourite scent? Or will you be adding it to your wishlist?
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